For leaders & managers · become the AI hero
Whether you're in the C-suite or in management — when you master AI and use it yourself, the company follows. One-on-one, I'll get you there, so you become the AI hero others turn to.
Bottom-up vs top-down
Enthusiasts in the teams try AI, but the initiative never reaches leadership. It stays in pilots and doesn't scale.
Leadership goes first and uses AI itself. The change cascades through management down into the teams.
Approach
You can't delegate a change you don't live yourself. AI takes hold only when you lead by example.
Companies buy the tools, launch the pilots and expect teams to change. But people don't copy what leadership says — they copy what leadership does. When no one at the top uses AI, no one below takes it seriously.
For eight years I've been inside hundreds of companies, on both sides of the table. The difference was never the technology or the budget — it was whether leadership went first: used AI themselves, decided with it, and showed openly how.
I help leadership own that role — to be the first to change, not the last. That's when the change takes off, and lasts.
Background
I've worked with companies such as
Method
No universal framework. A repeatable path for leadership to own the change and become the first to lead by example.
We find where the transformation actually breaks. Usually not in the technology, but in leadership leading by example only on paper.
Leadership starts using AI itself and decides with it — visibly, not just in a slide.
We pick cases with a fast, visible result — not another pilot left in a drawer.
What works, we extend across teams in a governed, repeatable frame.
We set the habits and rhythm that keep leadership leading by example without me.
Work with me
Everything points to one thing: leadership leading by example, and change that actually happens. Pricing is scoped to the engagement — write to me and I'll propose a concrete shape.
A long-term partner helping leadership lead by example: framing the decisions, using AI themselves, and driving the change from strategy to follow-through.
Long-term engagement · regular leadership sessions
A tailored, intensive workshop where leadership gets hands-on with AI and leaves clear on how to lead by example — and how to make the change happen.
Half-day to full-day · tailored to the team
A talk at your conference or company event on why leaders must go first on AI and how to do it — no hype, with examples from real practice.
30–60 minutes · CZ / EN
Principle
Reliable and available where decisions are made.
Leaders know what the data means and what to do with it.
Faster, better decisions with measurable impact.
Value doesn't come from data or models. It comes from decisions — made by leadership that leads by example.
Who it's for
From practice
“At a traditional European retail bank, 60+ teams now build data products independently in one shared, governed environment. That's not a technology question — it's a question of leadership and change.”
Data transformation at a large European bank · presented at CDAO FSI UK, London
collaborating on data products in a governed environment
In public
I teach at the Prague University of Economics and Business — in master's programs and on the MBA.
About
I'm Vojta Tuma. Over the past eight years at Keboola I've grown from developer through head of development to Field CTO. Before that I spent several years as an engineer and team lead.
That gives me a foot in both worlds where transformation usually breaks: the reality of the technology and the reality of the organization and its leadership. I've worked across banking, retail and consumer goods with the people who own the outcome.
Alongside the work, I teach at the Prague University of Economics and Business — in master's programs and on the MBA. I enjoy translating complex things into decisions that make sense to a company's leadership.
Contact
Send me a few lines about your situation. I'll get back to you and suggest whether and how working together makes sense.
I reply within two business days.
Or directly: vojta@vojta-tuma.cz